![]() ![]() They reverted to their original dimensions following an outcry from consumers. View pricing policy Earn with Schnucks Rewards. Start shopping online now with Instacart to get your favorite Schnucks products on-demand. reducing the weight of some of its Toblerone chocolate bars. 1 Ben & Jerrys Everything But The Courtesy of Ben & Jerrys Per container: 1,250 calories, 26 g fat (17 g saturated fat, 0. Get Schnucks Tillamook Ice Cream products you love in as fast as 1 hour with Instacart same-day curbside pickup. ![]() In the years following the Brexit vote, Britain’s Office for National Statistics noticed more examples of product shrinkage, including Mondelez International Inc. Today you can witness shrinkflation, also referred to as “downsizing,” anywhere from Australia to India and the UK. It became more widespread during the 1970s, when manufacturers looked for creative ways to protect their profit margins from cost increases and stagnant growth. Humorist Art Buchwald was among the first to draw attention to the practice in a column entitled “Packaged Inflation” published in 1969. It’s not a new tactic, but “shrinkflation” is back in vogue now the industry is grappling with soaring costs of everything from wheat to vegetable oils and energy. It was sort of a sneaky move, as the containers showed up one day looking suspiciously smaller. Of course this occurred without a reduction in the price. ![]() By reducing the size of, say, a jar of jam, a food company can effectively charge more for it while avoiding a sticker price hike that would dent sales. Tillamook Ice Cream has recently changed the size of their containers. What people may not have noticed is they’re getting smaller too. ![]()
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